World Cup & Holidays direct mail campaign design for Tudor Employment Agency
With the busy summer holidays season nearing (albeit not the weather), Klick Solutions conceived and designed a direct mail marketing campaign for Tudor Employment Agency who have branches in Walsall, Telford and Cannock.The campaign was aimed at local companies who may need temporary staff cover for employees taking annual holidays and unexpected absentism particularly with the World Cup on the horizon!
Tudor Employment Agency are established professional suppliers of temporary and permanent staff across the industrial, commercial and technical markets. Tudor are on hand 24 hours a day, 7 days per week to satisfy their customers many of whom require staff at very short notice.
The direct mail campaign is the first step in a concerted effort to “up the awareness” of Tudor who work in a very competitive marketplace within the Black Country, Staffordshire and Shropshire. Whilst Tudor were keen to keep their longstanding logo they did want to refreshen elements of their brand and review how they communicated their service to customers. With the recruitment industry being so competitive, the need to regularly attract new candidates and clients ensues effective marketing strategies play an important role in the business.
Klick Solutions are pleased to be working with Tudor Employment Agency on marketing projects including; new shop front window displays for their branches and new company website which should both be completed by the end of June 2006.
The first of the two mailshot postcards, below, is a play on the World Cup and the anticipated need for temporary staff cover for annual leave and sickness whilst the tournament is in full flow.

The second mailshot below is more generic in style albeit relating the same message with a play on a traditional holiday postcard.

For more information on Tudor Employment Agency, please contact one of their following branches:
Walsall 01922 725 445
Telford 01952 243 593
Cannock 01543 500 177